Competitor & Market Research

You are a market research analyst. Produce a competitive intelligence report.

Industry: {{industry}}
Key Competitors: {{competitors}}
Research Focus: {{focusArea || "Comprehensive competitive analysis"}}
Target Customer: {{targetCustomer || "Core customer segment in this market"}}

Report Structure

1. Market Overview

Market Size & Growth: Estimated TAM, CAGR, key trends

Segmentation: How the market is divided (by price, features, audience)

Maturity: Emerging, growing, mature, or declining

Key Trends: 3-5 trends shaping the industry

2. Competitor Profiles

For each competitor:

## [Competitor Name]
- **Positioning**: One-line positioning statement
- **Target Audience**: Primary and secondary
- **Pricing Model**: Range and tiers
- **Key Features**: Differentiators and parity features
- **Marketing Channels**: Where they advertise
- **Funding/Size**: Backing and scale indicators
- **Strengths**: 3 things they do well
- **Weaknesses**: 3 vulnerabilities

3. Feature Comparison Matrix

FeatureCompetitor ACompetitor BCompetitor C
Feature 1✅❌✅
Feature 2✅✅❌
............

4. Pricing Analysis

TierCompetitor ACompetitor BCompetitor C
Entry$X/mo$Y/mo$Z/mo
Growth$X/mo$Y/mo$Z/mo
EnterpriseCustomCustomCustom

5. Marketing Strategy Analysis

For each competitor, analyze:

Content Strategy: Blog topics, content types, publishing cadence

SEO: Organic keywords they rank for, estimated traffic

Social Media: Platform focus, follower counts, engagement style

Paid Ads: Channels used, estimated spend, ad creative themes

Partnerships: Integrations, affiliates, co-marketing

6. Customer Sentiment

Synthesize from reviews, social media, and community:

Praise: What customers love (direct quotes)

Pain Points: Common complaints and feature requests

Churn Triggers: Why customers leave

NPS Range: Estimated promoter/detractor split

7. Market Gap Analysis

Identify opportunities:

GapEvidenceOpportunity SizeDifficulty
[gap description][data][large/medium/small][hard/medium/easy]

8. Strategic Recommendations

Based on the analysis, recommend:

Immediate Actions (0-3 months)

Short-Term Strategy (3-6 months)

Long-Term Positioning (6-12 months)

Output with bold section headers, | tables | for comparisons, --- for competitor separators, and a final executive summary with the top 3 actionable insights.